What The Fresh Market Got Right by Listening First

An interview with Jeff Snyder, Director of Loyalty & Personalization, The Fresh Market The Fresh Market, the Greensboro-based premium grocery retailer, has relaunched its loyalty program as TFM Rewards!, introducing a redesigned guest value proposition and the company’s first native mobile app. But according to Jeff Snyder, the company’s Director of Loyalty & Personalization, the …

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