NALA™ is an exclusive member association for loyalty practitioners from brands and retailers.
The association’s primary focus is to provide brands and retailers and their day-to-day program managers with opportunities to learn from one another and confidently develop their offerings. Becoming a member of NALA™ means you are joining the fastest growing loyalty, engagement and CRM community in North America. Plus, your membership gives you access to the benefits below.
Vendors or solution providers who would like to get involved should visit our Partner Packages page here and contact us.
Solution providers and vendors can not be members but are encouraged to get in touch to discuss available partner packages and sponsorship opportunities.
Loyalty & CRM Professionals
For senior practitioners who are currently employed by a brand or retailer within their loyalty, CRM, or customer engagement teams.
If you are a solution provider / vendor, do not purchase a membership, but contact us about becoming a partner of NALA™.
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1 x member
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Online events and peer-to-peer networking
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Access to resources, webinars, training and content
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1 x complimentary ticket to The BIG Handshake Loyalty™ Toronto and Chicago - senior loyalty personnel only
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Speaker opportunities
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Blog and thought leadership submission for our dedicated member newsletter
*Please note that attendance at our events is subject to availability and on a first-come, first-served basis. Additionally, to ensure a fair opportunity for all participants, we reserve the right to cancel tickets if more than three individuals from the same company are registered.
NALA™ has the right to refuse membership sign-ups and/or entry to any conferences or events if the criteria have not been met for any reason.